Every company is different. Sometimes you need a strategic sparring partner. Sometimes you need someone to lead the work. Sometimes you need a workshop that gets everyone moving in the same direction.
Whether I'm working with your leadership team or sitting on your board, my role is to challenge assumptions, bring an outside perspective, and help you build a stronger commercial business. From AI strategy and GTM to international expansion, commercial operating systems and organizational alignment.
I step into the business as part of the leadership team, helping build an AI-native commercial organization where Sales, Product and Marketing work as one. Together, we build the team, the operating system and the commercial engine for the next stage of growth.
Topics include Sparketing, AI-native GTM, commercial alignment, international growth and how AI is changing the way we build, market and scale software companies. Everything is built on what I've tested inside high-growth SaaS companies. Not theory.