How we can work together

Every company is different. Sometimes you need a strategic sparring partner. Sometimes you need someone to lead the work. Sometimes you need a workshop that gets everyone moving in the same direction.

Johanna Fagerstedt
Johanna Fagerstedt
01

Advisory & Board

For founders, CEOs and leadership teams navigating growth, AI and commercial transformation.

Whether I'm working with your leadership team or sitting on your board, my role is to challenge assumptions, bring an outside perspective, and help you build a stronger commercial business. From AI strategy and GTM to international expansion, commercial operating systems and organizational alignment.

02

Fractional & Interim CMO

When you need someone to build, lead and make things happen.

I step into the business as part of the leadership team, helping build an AI-native commercial organization where Sales, Product and Marketing work as one. Together, we build the team, the operating system and the commercial engine for the next stage of growth.

03

Workshops & Keynotes

Practical, hands-on sessions for leadership teams and SaaS companies.

Topics include Sparketing, AI-native GTM, commercial alignment, international growth and how AI is changing the way we build, market and scale software companies. Everything is built on what I've tested inside high-growth SaaS companies. Not theory.

Not sure what you need?

Let's start with a conversation. We'll figure it out together.

Let's talk →